Building products, designing interfaces, and thinking a lot about who technology actually serves.
Product, UX & Growth Leader based in the UK
Twelve+ years of product leadership across OLX, Naspers, and early-stage startups. Currently heading product at Pack & Pay, designing on the side, and writing when something’s worth saying.
My Work.
Three things
on my desk.
Day work
Pack & Pay
Heading product as a consultant. Joined a stalled marketplace in March; we're now in pilot with a thousand users.
Founding
Elevn AI
The most personal thing I've worked on. Built with a friend, for my daughter and families like ours.
Think out Loud
Product thinking for the long way round
Notes on building things that take time to get right — and why that's still the work worth doing.
Lately I've been turning these over
Thinking about
Short thoughts and longer pieces.
